Lead Generation Specialist
Location: North Bergen
Posted on: July 13, 2018
Job Description We are a B2B company in fashion technology and have built a modern apparel/fashion design and manufacturing supply chain. Our clients are from varied industries including fashion, food and beverage, hospitality and more. We are seeking the right candidate to fill our available position of Inside Sales team.This is an excellent opportunity for the right person to catapult her/his career.Our Inside Sales member will act as a business development professional (door opener), generating qualified meetings for our sales team by contacting a targeted prospect list (outbound) and following up on inquiries/trade show leads (inbound). Success in this position is achieved through employment of skills including networking, research, managing/updating CRM, updating messaging scripts and more. This is a B2B lead generation position that requires you more than thinking outside of the box instead we look for someone looking to CREATE A NEW BOXOur ideal candidate will have (required):· 3+ years demonstrated success in B2B lead generation, conversion metrics and· Experience in the apparel/fashion industry is a plus.· Strong interpersonal and communication skills.· Technical proficiency in MS Office Suite, email marketing, cold calling and any other lead generation tools.· Desire to learn and grow professionally.· A demonstrated work ethic and attention to detail.· A Positive attitude, even in the face of rejection.· This is a fulltime, position reporting directly to our director of Sales. The position is located in North Bergen, NJ.A comprehensive understanding of inbound and outbound marketing strategy and tacticsA proven track record of success in demand generationStrong fundamentals in email marketing, and A/B testing methodology, and conversion rate optimizationYOUR DAY-to-DAY · Execute inbound/outbound lead generation strategy for digital and traditional channels including: Organic & Paid Search, Social Media, Content Marketing, Events and Webinars, Review & Advice Sites, Email, Associations, and applicable Offline Channels (e.g. Print and Direct Mail)· Crush your pipeline targets and constantly identify new opportunities· Collaborate with marketing team members to ensure timely delivery of successful lead generation programs· Work closely with the sales team to communicate new campaigns, gain feedback on quality of leads· Track and Report on effectiveness of campaigns against defined KPIs and use closed loop analysis to continuously improve campaign performance
Keywords: Suuchi, North Bergen, Lead Generation Specialist, Other, North Bergen, New Jersey
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