Director, Martech Strategy (Adobe) - Marketing & Commerce Transformation Consulting

Company: PwC
Location: New York
Posted on: April 22, 2024

Job Description:

Specialty/Competency: Customer
Industry/Sector: Not Applicable
Time Type: Full time
Travel Requirements: Up to 60%

A career in our Customer Marketing practice, within Customer Consulting services, will provide you with the opportunity to help our clients design customer strategies that address the customers' underlying needs and desired outcomes. We help build bridges between digital and analog mediums, delivering personal and contextual experiences powered by technology and analytics, and driving the total experience by engaging the customer, product, partner, and employee experiences. Our team helps clients take advantage of the most important digital trends and tools to integrate sales, service, and operations in a way that leads to measurable business results. As part of our team, you'll help clients develop marketing strategies and operating models, portfolio and brand management, and improve their channel strategies.

To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be a purpose-led and values-driven leader at every level. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.

As a Director, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:

• Support team to disrupt, improve and evolve ways of working when necessary.
• Arrange and sponsor appropriate assignments and experiences to help people realise their potential and support their long-term aspirations.
• Identify gaps in the market and spot opportunities to create value propositions.
• Look for opportunities to scale efficiencies and new ways of working across multiple projects and environments.
• Create an environment where people and technology thrive together to accomplish more than they could apart.
• I promote and encourage others to value difference when working in diverse teams.
• Drive and take ownership for developing connections that help deliver what is best for our people and stakeholders.
• Influence and facilitate the creation of long-term relationships which add value to the firm.
• Uphold the firm's code of ethics and business conduct.
  
  Job Requirements and Preferences :
  
  Basic Qualifications :
  
  Minimum Degree Required :
  Bachelor Degree
  
  Minimum Years of Experience :
  8 year(s)
  
  Required Knowledge and Skills :
  
  Demonstrates thought-leader level abilities with, and/or a proven record of success directing efforts, including:
  
  • Demonstrating ability and proven success as a leader in a Marketing Technology role, including but not limited to: strategic thinking, leadership and solution development across technologies & programs, including: Analytics, Personalization, Customer Data Platforms, DMP, Ad Technology, Testing and Optimization, and e-Commerce;
  • Demonstrating ability to lead digital marketing platform strategy, design and architecture for enterprise clients;
  • Demonstrating specialization and confidence to engage with business and technology leaders to understand strategy, articulate solution options, evaluate trade-offs and influence key decisions;
  • Having technological knowledge to back up the defining of goals for technology components and frameworks, including reference architectures and implementations;
  • Demonstrating strategic vision to develop and position PwC and yourself as a thought leader in the Marketing & Martech space; and,
  • Demonstrating proven and demonstrated current knowledge in emerging technologies and industry market trends.
    
    Preferred Qualifications :
    
    Certification(s) Preferred:
    
    Adobe Commerce Expert Business Practitioner, Master Architect
    
    Adobe Marketo Engage Expert Business Practitioner, Master Architect
    
    Adobe Real-Time CDP Business Practitioner
    
    Preferred Knowledge/Skills :
    
    Demonstrates thought-leader level abilities s a team leader, emphasizing the following areas:
    
    • Understanding of the marketing technology landscape and experience with relevant digital marketing technologies (personalization, e-commerce, data platforms, analytics,etc);
    • Demonstrating ability to think strategically about business, marketing and technical challenges;
    • Demonstrating specialist level technical background, ideally with a degree in computer science, information systems, or other technical degree;
    • Demonstrating extensive project management skills including the ability to prioritize, sequence, execute and deliver projects on time and on budget; and,
    • Demonstrating capacity to roll out complex data driven marketing campaigns.
      Learn more about how we work: https://pwc.to/how-we-work
      
      PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: https://pwc.to/H-1B-Lottery-Policy.
      
      All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.
      
      For positions in California, Colorado, Hawaii, Nevada, New York State, or Washington State, or for opportunities that will report to a supervisor, office or other work site in New York State, please visit the following link for pay range information: https://pwc.to/payrange-v1-advisorydirector

Keywords: PwC, North Bergen , Director, Martech Strategy (Adobe) - Marketing & Commerce Transformation Consulting, Executive , New York, New Jersey