Marketing Manager
Company: Bergen Logistics
Location: North Bergen
Posted on: May 14, 2022
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Job Description:
Bergen Logistics is looking for a Marketing Manager to help
design, plan and implement our marketing and advertising
activities. For this role, you should be well-versed in the full
marketing mix, experienced with digital marketing strategies,
skilled in writing and publishing digital content, and be familiar
with researching and analyzing market data on customers---
behavior. You should also be able to analyze quantitative data to
interpret ROI and KPI metrics and report department performance to
the executive team. Ultimately, you will help us achieve our
business goals through building and managing high performing
marketing strategies and campaigns. Requirements Duties and
Responsibilities Manage daily administrative tasks to ensure the
Marketing department runs smoothly Create and manage content and
calendar for social media channels. Create internal marketing
materials: employee newsletter, digital signage Develop content and
strategies for web site enhancements. Manage digital media
strategies and campaigns. Gather and analyze consumer behavior data
(e.g. web traffic and rankings) Create reports on marketing and
sales metrics, like conversion rates Keep organized records of
marketing metrics and results of past campaigns Prepare regular
sales forecasting reports Monitor competitors--- marketing
activities Conduct market research to identify new opportunities
Identify and engage in media influencers. Research and maintain
industry event and tradeshow calendars. Qualifications BS degree in
Marketing, Journalism or related field or proven work experience as
a Marketing Associate, Marketing Assistant or similar role
Excellent writing, designing and publishing skills Knowledge of
digital marketing tools and techniques Experience with SEO/SEM
campaigns, web analytics, and Google Adwords Solid computer skills,
including MS Excel, Word, PowerPoint, GSuite Excellent
communication and presentation skills Strong analytical skills with
a goal-oriented attitude Ambitious and self-motivated Excited about
learning and expanding comfort zones Able to work well with a team
or independently Desire to grow personally and professionally.
Keywords: Bergen Logistics, North Bergen , Marketing Manager, Executive , North Bergen, New Jersey
Click
here to apply!
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