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Brand Manager

Company: VCNY Home
Location: North Bergen
Posted on: May 7, 2022

Job Description:

The Brand Manager is responsible for maintaining the brand focus and managing the strategic planning, sales, and marketing direction for the brand.
Key Accountabilities:
Work with sales leads to gather data and feedback and provide to product teams to ensure assortments are aligned with account strategies
Work with licensors to understand trends/specs and approval processes required to curate each brand line.
Initiate the development with internal departments to develop, create, market, and produce collections for each brand.
Responsible for strategic planning, development, and financials/projections regarding all current brands and initiatives to drive growth of national and internal brand portfolios.
Establish MSRP's in partnership with merchandising team and develop pricing strategy for each brand in partnership.
Partner with sourcing on any changes needed to product or pricing during buy process and ensure accuracy
Partner with demand planning and sales on buy strategy based on projected sales, selling history and customer feedback.
Prepare and present presentations and recaps as needed both internally and externally at the brand level
Present brand in account meetings as needed
Recap retail and wholesale selling and utilize information to help maximize opportunities
Frequently prepare targeted assortment packages
Additional brand specific projects as needed
Required Skills/Abilities/Education:

Bachelor's Degree in Fashion Merchandising/Marketing or related field
Excellent organizational and communication skills with mindfulness
Ability to multi-task and prioritize in a demanding environment
Proficient in Microsoft Office
Prior successful marketing campaign and branding work experience necessary!

Keywords: VCNY Home, North Bergen , Brand Manager, Executive , North Bergen, New Jersey

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